Data is central to our business at Afiniti and plays a vital role in feeding our AI engine to improve the quality of interactions.
Our Data Strategy & Acquisition team collaborates with dozens of data companies around the globe to secure the highest performing data assets. Through an extensive modeling and production testing software suite, we are able to select and deploy the best variables for each use case.
Our data providers may include:
- 3rd party data companies
- Social networks
- Mobile, broadband and video network operators
- Career and hiring websites
- Loyalty programs/retail purchase data
Some of our premier data partners are detailed below.